Back in January DJI acquired
a majority stake in the iconic Swedish camera maker, Hasselblad. The
two companies had worked together on some product integrations, and
today they pushed the partnership further, releasing what they are
calling “the first 100-megapixel integrated drone imaging platform.” The
setup combines an M600 Pro drone, a Ronin MX gimbal, and a H6D-100c camera. The announcement was part of the NAB industry conference currently happening in Las Vegas.
The goal, says a press release, is a system that will be
used for the very high end of “landscape and fine-art photography” as
well as “robust data for surveying and mapmaking.” The camera has a
53.4mm x 40.0mm sensor, allowing it to capture intricate detail and
faithful colors even in poor lighting conditions.
The M600 Pro currently retails for around $4,999 and has
been marketed as a tool for Hollywood-caliber film productions. It was
released at the same time as the Ronin MX, which retails for $1,599, and
can carry a 13-pound payload. No pricing is available yet on the M600
when paired with Hasselblad H6D-100c, which can sell for upwards of
$30,000.
It’s a nice return to form for Hasselblad, which actually
got its start designing cameras for the Swedish Air Force during World
War II and rose to international prominence after its equipment was used
by NASA to capture iconic images of the first Moon landing.
The article was published on : theverge
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