Snapchat now lets you link to websites using custom Snapcodes

Hot on the heels of its redesign from last week, Snapchat is back with another update to its app, adding the ability to make custom Snapcodes for websites. Like the original Snapcodes, which add a user on Snapchat when viewed in the app, the new Snapcodes will prompt users to open a website when people snap the image. 

It’s a subtle but powerful move on Snapchat’s part that will no doubt help further attract brands to use the popular ephemeral sharing network. Or, in other words, get ready to start seeing a whole lot more Snapcodes in advertisements in the near future. 

The article was published on : theverge